New York Times: Google Deal Ties Company to Weblogs

New York Times: Google Deal Ties Company to Weblogs

. . . the move was hailed by users of Weblogs, commonly called blogs, as a watershed moment for the fledgling communications medium, sometimes dismissed as too narrowband and self-involved to have a significant cultural impact.
"People will start taking it seriously," said Matthew Haughey, creator of Metafilter, a widely read Weblog, and a former employee of Pyra. "If it's linked to off of Google, you're not going to have to explain what a Weblog is to people anymore."
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News of the deal was first reported Saturday by Dan Gillmor, a columnist for The San Jose Mercury News, who has his own blog. [Pyra Labs CEO] Williams heard about it when a colleague called him as he was sitting on a panel discussing blogs at a conference in Los Angeles on Saturday. With his laptop wirelessly connected to the Internet, he added a link to Mr. Gillmor's column to his own Weblog, Evhead.